Nonprofit Marketing Guide, The

Esta es la portada del audiolibro Nonprofit Marketing Guide, The

Escrito por

Kivi Leroux Miller Katya Andresen

Narrado por

Vanessa Hart




8h 07m 09s

(0 calificaciones)

Part real-world survival guide and part nitty-gritty how-to handbook, The Nonprofit Marketing Guide will show you how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path thats right for you and your organization, no matter how understaffed or underfunded. Youll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy techniques, both offline and online. The Nonprofit Marketing Guide boils down the best of todays nonprofit marketing theories into practical, cost-effective, can-do strategies and uncovers the street-tested tactics that you really can pull off on your own. Youll also find concrete tips on how to sit down and produce nearly two dozen specific marketing publications for your nonprofit and additional resources on the companion website. Combining big-picture management, decision-making, and strategic elements with reader-friendly tips for implementing a marketing program day in and day out, this book will provide a simple yet powerful framework for building a marketing program.

Idioma: Inglés

Duración: 8h 07m 09s

Publicado por Gildan Audio